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What was Episode I hype like?

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I was reading about When Weird Al did his episode I parody song “The Saga Begins” on Wikipedia. He said he got the lyrics to it by scouring the internet for spoilers months before it came out. He got to confirm the plot by going to a special screening that you had to pay alot to go to before he released the song. Anyway, it got me thinking, was the hype for Episode I pretty big before it came out? I imagine since there was websites reporting rumors and stuff then the hype must have been up there some. I wasn’t into star wars at the time so I didn’t see anything about the buzz and I didn’t care about Star Wars until 3 came out and everyone was saying how good it was.

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I remember it being pretty big. They kept talking about it on the news; I remember watching one TV special about the entire SW film series at that point; and there were those KFC/Taco Bell/Pizza Hut ads everywhere.

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Here’s an article I think helps describe where we were when the Phantom Menace trailer was put online.

It’s astonishing to think how much things have changed in the last decade and a half, and many of those changes began for me that very year. In 1998 I got my first email address – Hotmail, of course. I hand-wrote my initial essays, until I got a word processor with a three-line LCD screen. My phone was a payphone at the end of the corridor – you had to hope someone passing by would answer it and then knock on your door – which is not coincidentally why I got my first mobile phone that year, an Ericsson T28.

We had the iTunes Trailers site and Ain’t It Cool News, but no Facebook, no Twitter and no YouTube. Into this veritable stone age came the first teaser for “The Phantom Menace” on 18 November 1998, six months before the film’s release.

The first trailer was shown before Universal’s “Meet Joe Black”, Disney’s “The Waterboy” and 20th Century Fox’s “The Siege” at 75 US and Canadian theatres. Fans queued around the block to get in, watch the trailer – and then leave. Trailers were repeated after each movie, so some fans are reported to have ducked out before the feature presentation only to return at the end for a second glimpse of the preview.
https://www.cnet.com/news/how-the-star-wars-the-phantom-menace-trailer-made-web-history/

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TV’s Frink said:

Well I feel old now.

Any personal anecdotes of your experience with the hype? I missed it myself, didn’t pay close attention to Star Wars until the DVDs altered the alterations.

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Did you miss the part where I’m old? I don’t remember that far back. 😉

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Do you remember it?

One of the earliest I remember was Flash Gordon in 1980. I was 6.

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MathUser said:

I was reading about When Weird Al did his episode I parody song “The Saga Begins” on Wikipedia. He said he got the lyrics to it by scouring the internet for spoilers months before it came out. He got to confirm the plot by going to a special screening that you had to pay alot to go to before he released the song. Anyway, it got me thinking, was the hype for Episode I pretty big before it came out? I imagine since there was websites reporting rumors and stuff then the hype must have been up there some. I wasn’t into star wars at the time so I didn’t see anything about the buzz and I didn’t care about Star Wars until 3 came out and everyone was saying how good it was.

That Weird Al song is the closest thing to the prequels that will ever be in my personal canon.

EDIT: Unless I ever rewatch TCW, but idk that I’ll ever get around to that.

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suspiciouscoffee said:

MathUser said:

I was reading about When Weird Al did his episode I parody song “The Saga Begins” on Wikipedia. He said he got the lyrics to it by scouring the internet for spoilers months before it came out. He got to confirm the plot by going to a special screening that you had to pay alot to go to before he released the song. Anyway, it got me thinking, was the hype for Episode I pretty big before it came out? I imagine since there was websites reporting rumors and stuff then the hype must have been up there some. I wasn’t into star wars at the time so I didn’t see anything about the buzz and I didn’t care about Star Wars until 3 came out and everyone was saying how good it was.

That Weird Al song is the closest thing to the prequels that will ever be in my personal canon.

😦

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The hype was sickening. I’ve never seen anything quite like it, and the fact that the movie wasn’t even good makes it all hilarious, and a bit tragic, in hindsight. All of those people that camped out to see it opening night seemed really ridiculous to me. I mean, you’re going to get a chance to see it. You can’t wait a few days?

The Person in Question

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ray_afraid said:

It was the most hyped film of all time. That kind of hype will never be seen again.

Yeah, come to think of it, my roommate did say he wanted to see it.

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TV’s Frink said:

Do you remember it?

One of the earliest I remember was Flash Gordon in 1980. I was 6.

I was 5. I remember watching loaned OT VHS tapes on the tube with my dad in preparation for seeing the Phantom Menace in the theater. I don’t remember seeing the Phantom Menace.

TV’s Frink said:

I would put this in my sig if I weren’t so lazy.

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For me who was just really starting to get the Star Wars train moving at full speed, it was massive.

Keep Circulating the Tapes.

END OF LINE

(It hasn’t happened yet)

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I wasn’t born yet. I wish I was though, because watching all the news broadcasts and other various videos about the build up is very entertaining, especially since nobody even suspected it would suck (out of the people depicted in the vids).

Not enough people read the EU.

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Did anyone notice Lucy Liu and Shaq were in the React video? There is a howard stern react video recomended too. He was so sad that it sucked. He was under a gag order and he still reviewed it.

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LuckyGungan2001 said:

I wasn’t born yet. I wish I was though, because watching all the news broadcasts and other various videos about the build up is very entertaining, especially since nobody even suspected it would suck (out of the people depicted in the vids).

I too missed it, but I don’t care that I missed it, I’d much rather have been born in time to have been blown away by the original film with no expectations than to see a lesser film with greater hype beforehand.

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Well, it’s the first video posted here. The second video is actually a snippet from it.