The matinee for 3-D Imax is 14.00.
12.50 on a saturday i think, and for all non new releases or showcase titles.
Avatar was indeed 20 +dollars a ticket, for the extended cut.
Which i did not bother going to see.
There are some second run theaters that show maybe 2 or 3 films in some nearby towns or cities, but usually old releases of family fare or cartoons.
And the prints are of course very worn. The seating uncomfortable the place dirty and the sound none too good.
Never will we see 6.50 evening prices for first run films ever again or even 5.50 or whatever the price was when the local theater was showing the special edition of return of the jedi in 1997.
When a matinee was i think 4.50 cents.
The first film i can remember paying more than 5 bucks to see in a theater first run was Star Trek First Contact.
Since then prices have doubled for regular films, tripled for 3-D.
Last film i paid full price to see a even 10 dollars was Indiana Jones IV, complete and utter waste of time and money, crap and awful movie which was laughably bad.