But that wasn't a transformation movie in the classical sense. He just had his "inner beauty" blinders on. Everybody else in the world saw them for their physical exterior. He only saw the inner beauty on them. So, they really don't undergo a transformation.

And How to Lose still wasn't even a "trashy hair" sort of movie, HSVIJ. She worked for a beauty magazine and was on top of all things fashion wise. She dressed the part and was made up to look the part because she was supposed to be desirable from the get go (I, however, don't really understand what the world sees in Kate Hudson, but that's just me). She never looked even remotely bad in the movie. She started acting up the role of annoying, but her look never changed.