Here was my rundown:

I began with the obligatory, "forget everything you know about Star Wars - names, images, cultural artifcacts, etc."

I showed a video of the Star Trek intro with lame effects

I then showed a "Top 20 70's sci-fi films" video - detailing the lack of a physical villain the audience can hate, the heavy-handed social and philosophical agendas, many are allegorical and "clean space"

Then I kinda began a story... "So its Summer '76 and you visit your cousin in San Diego. He has a crazy-looking poster he got from a comic convention a few months earlier." I then pull out the Howard Chaykin poster.

"This lingers with you until you see Rocky on Christmas night. A trailer for that cool poster comes up." (We watch it) "It's weird but still has potential. With your Christmas money you go to purchase the novelization" (Show him the book with the McQuarrie art on front, skim a few pages). "Luke Skywalker - cool name"

"Back at school a friend has the first issue. Its awesome. Can the movie live up to it??"

I show him a few pics of the lines that some of you had to stand in to watch it. I queued up Jonno's video, threw in a vintage Dolby intro and we were off the the despecialized edition. I'm thinking I can eventually use -1's print version to be more accurate for the first-time-in-77 effect I am going for.

After the movie, I was going to go into detail about the groundbreaking effects from ILM, the great music and editing, themes, etc. I also wanted to show him some of the test reactions from the pre-screening floating around the internets. But we ran out of time.

Like I said, though, he loved it!