But that is what the NFL rules are there for, if cheating is not punished then what is the point of having the NFL and it's rules in the first place.

I know one thing I will not be watching the Superbowl this year or any other football period until this is dealt with.

Yes it is just a football game, but if it so so unimportant that the rules don't need to be enforced then what is the point of watching the games? The NFL's defense for doing nothing also seems to make the point that I shouldn't be watching their games to begin with so that is just what I am going to do.

Also Star Wars is just a movie but that hasn't stopped any of us from joining this site and trying to get unaltered cuts of the movies released on home video.