As far as PR goes, I think it will play a bigger role in the Disney OUT decision than people might think. George Lucas' reputation was damn near destroyed after the SE's and PT, and I don't think "destroyed" is an exaggeration. He got made fun of everywhere; South Park was especially hard on him. Also, on almost every Complete Saga blu ray review I've read, there were comments on the absence of the unaltered versions, people are aware that the OUT has been held back for years. Also, in almost every interview with LFL people I've seen about the OT there's been questions asked about the OOT and if we'll ever see it. I don't want to pretend that an OOT release is going to make back Disney's 4 Billion, but I think some people are really underestimating the value of an OOT release.