Number-based marketing. I much preferred the title-based marketing of the OOT and the marketing of Star Wars as "Star Wars" rather than as "Episode IV: A New Hope."
Post #717381
- Author
- darklordoftech
- Parent topic
- What Went Wrong/What Can Be Avoided Thread
- Link to post in topic
- https://originaltrilogy.com/post/id/717381/action/topic#717381
- Date created
- 21-Jul-2014, 6:15 PM