logo Sign In

Post #700726

Author
TM2YC
Parent topic
Star Wars: Episode VII to be directed by J.J. Abrams **NON SPOILER THREAD**
Link to post in topic
https://originaltrilogy.com/post/id/700726/action/topic#700726
Date created
17-Apr-2014, 10:56 AM

generalfrevious said:

I have a feeling they're going to ruin the OT all over again by reviving the empire, and resurrecting Darth Vader and/or the emperor. Abrams is completely incapable of doing anything original anyways, so he will revive the empire for marketing purposes. I mean how can they make a Star Wars movie without darth vader or stormtroopers? It would mean the film makes $150 million instead if $500 million.

 I may have said this before, but if Disney have got brains they'll know that the ammount of money that the ST makes at the boxoffice is kind of irrelevant. What matters is creating new, strong and exploitable intellectual properties that people engage with. So making cr*p PT style movies won't give them strong properties and just copying the OT won't give them new properties.

Only by creating 3 popular, acclaimed movies centered around new characters, new places and new stories, will they maximise the return on their investment.

So it's in Disney's financial interest to create something fresh and not "just put Vader in it". Whether or not they recognise this fact, is yet to be seen. They recognised that fact back in the 90s when they made an effort to create more new quality films despite the difficulty and expense of producing them. So a quarter century later, money is still pouring in from 'Beauty and the Beast' T-Shirts and 'Little Mermaid' lunchboxes as a result.