Tobar said:

You must have some really crappy local theaters. It sounds like your theater manager wants to squeeze out as much money as he can after paying for the 3D equipment.

My local Cineworld, here in the good 'ol U.K favors 3D screenings over 2D.

As stated before, sometimes there are a mass of 3D screenings and the only 2D screen may be later in the day or first thing in the morning. I had to see Dredd in 3D because it was the only option. Same with Underworld Awakening. There was simply no other choice. I think there may have been only one screening of Dredd 3D and no choice other than 3D for Underworld. When The Hobbit went on my Cineworld website for advance booking, there were only 3D showings available. A look around other towns had the Odeon with 50/50 showings and even the local hall, which is not even a real cinema had a few 2D showings. I complained to Cineworld that they were money grabbers and could not care less about the public and I and others shall be taking ourselves elsewhere. After booking elsewhere, Cineworld then added some 2D showings to the advance booking information and sent me a snotty email telling me I was wrong about the 2D showings as there were now plenty. I sent an email back telling them to check there records as that only a few days before, and for the past week they were only offering 3D showings for advance booking. I hate Cineworld and I am always complaining about them but it is my local cinema. I should not have to travel elsewhere for options of how I want to see a film. Bah !