Lucas never released a "limited collector's edition" of SW with a Jar-Jar Binks doll. In fact, Lucas always gets criticized for *not* releasing enough, while most studios happily vomit out fourteen "special edition" DVDs of one movie in two years, because they know the sheep will buy each "new" edition. When is "The New Extremely Limited Lord of the Rings Super DVD Megaboxset With Genuine Hair From Peter Jackson's Beard" coming, I wonder... or the "Ultimatrix: the 20 DVD Century Edition Directors' Cuts Box"?
Frankly, while I'm peeved at Lucas's stinginess when it comes to releasing things (no OT on DVD, poor bonus features in the current release), I actually think it's better than what would happen if a film studio owned Star Wars. We wouldn't be asking for the old and new versions of the movies on DVD; we would be pissed off at learning that in 2005, "Fox Home Video" will be releasing the sixth DVD edition of "Star Wars: the Original, the Special and the New Edition" in three years, this time with "an all new bonus documentary containing two of the previously unavailable deleted scenes" and "five collectible covers".