It's different than the 30FPS video/sitcom/news style. It is actually much, much smoother. The problem with that 30FPS soap opera rate is that it's smoother than film, yet still far enough away from real life motion that it still looks...odd. We say "cheap" but that's solely because we have only seen it used in low-budget TV/video productions. There's nothing inherantly "cheap" about it, but it's certainly not impressive. The 48FPS rate is far beyond that, as much as 30fps is different than 24fps. I wish they had gone with Doug Trumbull's 128 FPS, which is apparently indistinguishable from real life.