I'm very interested to see what 48 fps looks like. I will be seeing the 24 fps first, however, so it will be cool to compare.
As for my opinion on the format at this moment, I have a feeling I will still prefer 24 fps, but, well, you never know.
As for where it's going? Well, once it's all digital projection, it will be easier to show 48 fps films movies everywhere. I don't see it as a 3D add-on experience type of thing, I feel like it will end up being a director's preference type of deal, with some 24 and some 48. I would be surprised if it didn't take off after the Hobbit, but I have a hard time believing it would ever completely replace 24 (or 30, I guess).