Horrible. The midnight show became almost like a rite of passage in your teens. Agreed that it hopefully has nothing to do with the film's story, lest there be attempts to place blame on the filmmakers. (Much as with the crimes blamed on Clockwork Orange) A cinema is the one of the few places in the world to me that is truly sacred. What really disgusts me beyond that is the fact that this obviously happened while the movie was playing with people sitting unaware in the dark. (As a Hitchcock nut I cannot fail to see the parallels with the similar scene in Saboteur.)
I should see the movie later today at the IMAX.