The only Star Trek I saw much of while growing up was Next Generation and Deep Space Nine. Both were beyond dull. Characters so bland and dialog so stiff I've always wondered what attracts anybody to the franchise. I saw the Original Motion Picture when I was about 10 and it was the first time I saw a film in which the special effects shots were what bored me out of the film. Shots of the Enterprise floating through space at a snails pace and seemed to last hours. Recently I've checked out the original series and found it much better. Very groovy and full of retro cool. I'm actually kinda excited to check out more!
So, for me, Star Wars is better because of the 'real' and interesting characters and effects that dazzle rather than bore. Also a story and characters that are identifiable and exciting are much better than a story and characters that are unrelateable and dull.
it's all opinions.