Sorry to bump such an old thread, but I have been search all over for the font on this box, and I finally found something very close, which I thought others may find helpful. Also, I was just super excited and wanted to share. :D
Looks like it is primarily Baucher Gothic Medium Alternatives, while the first W just is Baucher Gothic Medium (non-alternative version), but flipped horizontally.
http://new.myfonts.com/fonts/urw/baucher-gothic/
Another super cool thing about this: If found this through MyFonts.com's "What The Font" service, which I had and awesome experience with. Upload an image of the font (I cut one from a .png of the laserdisc trilogy logo I had). Then, the tool identifies letters automatically, asks you to correct any mistakenly identified characters, and searches the database for matches. If it can't find one, you can then choose to submit it to the forum if you are a member (free), and people look it up and help you ID it. I had an answer within 2 hours.
Here's my query:
http://new.myfonts.com/WhatTheFont/forum/case/428108/
And the WTFont tool page:
http://new.myfonts.com/WhatTheFont/
Hope this helps someone else!
-Darth T.