Baronlando said:
Looking at the charts, boy they aren't kidding when they say blu-ray sales are still relatively soft. Not for Star Wars, just in general. (The headline isn't is as great if you say "In it's first week Star Wars sells a fraction as many copies as the dvd of Beverly Hills Chihuahua!")
Yeah, and there's a significant portion of people who 1) don't own a Blu-ray player, 2) don't own an HD set, 3) already have the DVD set and are fine with that, 4) are kind of strapped these days. Regardless, there's a huge spin here in selling this as some massive success story. Yeah, it's definitely great news for a format that some people have stupidly compared to laserdisc and declared DOA. But people in general don't buy movies the like they did 5 - 10 years ago.