The boycott is useful in a symbolic way. It sends a message that a lot of his fans aren't happy. It doesn't matter if the boycott has a financial impact, the fact that a lot of people are boycotting itself sends a message. If it's just two or three people here then it won't matter but if it gets big enough then Lucasfilm higherups will start to hear about it. For me, that is the practical value of it. A few thousand despondant fans aren't going to be able to affect a multi-billion-dollar enterprise, but they can shake the status quo that everything is cool in public relations.