It isn't one of the more popular sports here, especially with people older than me. MJ ruled the game when I was in High School and did a lot for the NBA and the game internationally. Our league is all D and 3 pointers; pretty boring to watch.
I probably followed a bit closer than most guys my age but being born in Iowa I went for the Bulls since I was a kid. I got annoyed in a way when they actually started winning championships; the amount of people who jumped on the Bulls bandwagon and made my 23 jersey look common :(