I was a member of the original fan club, so in essence I was paying for content like the Bantha Tracks newsletter, but with all the freebies and perks, one definitely got more bang for your 1980's buck. Some of the posters we got with renewing membership are worth a lot today! ;)
I could see charging a small fee to see that live webcam they had on the ROTS set, but I would have liked to been able to see more of the OT behind the scenes stills that had not been seen before, with an option to buy a nice print of them sans any digital watermark.