Not every moment of a film can be a wow moment or it's all the same.
Like a Michael Bay movie.
"You fought in the clone wars?"
"Yes. I was once a jedi knight the same as your father."
*cue rising score*
WOW!
How did my father die?
*cue ominous rising score*
quick zoom in on Obi-Wan
*cue sharp rise in musical score*
WOW!