Ganamae said:

Well I for one think it would be nice to show some sort if damage, the snow speeders 1st fire on the AT-ATs command cockpit with no luck and then the neck and it explodes.. *woohoo!!"

We see that other pieces fall off as it thunders to the ground, so why not make some action in font as well? Show us how their useless lasers actually manage to penetrate that awesome armor of theirs. Would not be that much work anyways.

Lucky shot? or precession shooting?

One idea could be to make the lasers on the snowspeeders capable of firing ala the R-TYPE fighter from the video game; instead of just shooting out your typical laser bolts, maybe said pilot could hold onto the trigger (not that you would show that), building energy until he fired a more powerful blast.

In the scene in question, rather than just showing the snowspeeders fire into the back of the AT-AT neck, create an energy build-up sound effect and show a much brighter laser blast come out of the speeder and into the back of the AT-AT neck. The explanation could be that the rest of the AT-AT armor is ray-shielded and deflects rather than absorbs laser fire, so even if a snowspeeder pilot tried the energy built-up blast on the rest of the AT-AT, most of the energy would deflect off.

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It is a shame there won't be an army of AT-ATs; it would have been cool to see the ion cannon turned on a AT-AT battalion...