...and I dunno what to think. A ridiculous Namco/LFL gimmick? The coolest part of the game? Seems like storylines and timeframes are pretty much getting thrown out the window for this. Haha.
http://www.us.playstation.com/PS3/Games/Soulcalibur_IV?EMC-PS3News0708&ATTR=SoulCaliburIV
(two videos there and a link to the official game site)