The risk of reinventing the wheel (forum software) is that Jay will have to make a lot of effort to cover all the design decisions that other software has done, including active user research, not just listening to the vocal few who are willing to comment on forum design. While his forum software is OK, it has a lot of quirks that others have already solved - and doesn't seem to offer any unique feature that others don't have - so it is not compelling...
The risk of reinventing the wheel (forum software) is that Jay will have to make a lot of effort to cover all the design decisions that other software has done, including active user research, not just listening to the vocal few who are willing to comment on forum design. While his forum software is OK, it has a lot of quirks that others have already solved - and doesn't seem to offer any unique feature that others don't have - so it is not compelling...