i really like the idea of sending back just to see the headlines in the newspapers, but i can see how it seems like a waste and that better things could be done with it. also, it is true that it could make GL hate the original trilogy even more...
BUT releasing it only as a bonus is a sign of disrespect. they might as well give it its own release, since they are going through the effort of transfering it to disc and of packaging it anyway. this seems like an arrogant gesture, like the people at Lucasfilm are only throwing a bone at us to keep us in check. that is why sending the useless dvds back would show him. still, it's better than nothing at all...