As I'm chewing on the chocolatey-caramel goodness that Milky Way provides, I'm thinking... To us fans of the OT, of course we'd immediately answer "Luke". But then if they're promoting ROTS, the answer might be "Anakin". But then, he originally belonged to Padme and was supposedly given to Anakin as a wedding gift. And then there's also the whole "Captain Antilles" thing. Or the "he claims to be the property of Obi-Wan Kenobi" line. So, suddenly I'm intrigued, not by the question, but more by the curiosity of what the people at Milky Way selected for the answer. Because, honestly, it's a toss up.
Okay, normally I wouldn't do this, but my curiosity and my Star Wars-inspired childhood took over my body and made me waste ten seconds to go check this answer out. So, I hold the little wrapper up to the light and go into the bathroom and close the door. I felt like I was five again, by the way.
And what's the answer?
"Jabba the Hutt"!!! And there's a little glowing cartoon likeness of Jabba smiling back at me, mocking me almost!
I'm like, "What? Jabba the f*cking Hutt??? What the hell?"
I mean, yes, technically that's true for an extremely brief period of time. But come on... Where do these marketing people get their info?
I was baffled. Had it been a Jeopardy question, I'd have lost everything.
And now I'm telling you about it so you can make fun of me.

--InfoDroid