Unfortunately, animation will always be relegated to a "ghetto" in North America. No matter what advances are made in the medium, it will always be considered a "kid's" medium. That being said, I'm impressed that none of the nominees this year are traditional family fare. Some may yell and scream about, say, Madagascar not being nominated, and while Madagascar was mildly entertaining, it didn't hold a candle to any of this year's nominees. W & G is about as close as we get to what North America defines as "family-friendly", but like any of the W & G shorts, it defies this category by being smart and accessible even to people who think they've "outgrown" animation.