I agree Skybatman.
I’m hopeful if they keep damaging the brand over and over again like they are, eventually it will get to the point they have to sell it because there’s no return anymore. So long as Disney’s name is attached to it, no ones showing up. This would be the absolute best outcome for the brand.
The fact they keep doubling down on terrible ideas, tells me they are gonna do just that.
Star Wars makes too much money from merchandising for it to ever not be profitable. If they ever wanted to give up on making Star Wars they’ll probably just sit on the IP like dragons.