HDR (wich always f***s with film colors), and finally the price: $74:99 (USD).
This is actually not correct. Film is inherently HDR, meaning that film has a much higher dynamic range than what SDR is able to show. Most films benefit significantly from HDR color grading if done right, and aside from the technical superiority (higher dynamic range, and a wider color gamut, which allows for more realistic colors), the colors tend to be closer to what is seen in cinemas.
With regards to Star Wars, while it is definitely not perfect, the HDR color grading is the closest to how the movies looked in cinema’s we’ve had officially. The old laserdiscs looked nothing like film, and the DVD’s and Bluray were clearly intended to be revisionist.