2- Opposed to what movie studios think, people are not getting dumber, although their films are.
3- DVD players got cheaper, most people now can afford a cheap DVD player.
4- People are too busy to go to the movie theaters.
5- Internet is taking away young audiences from TV and movies - they rather play Doom than watch it.
6- Tickets are too expensive... And have you tried buying popcorn nowadays? What happened to the 50 cent popcorn bag?