Excuse my ignorance, but is pay-it-forward a sort of distro system. I took part in some distros of old time radio on CD before, and there we had a system were someone makes a copy, and then sends it on to the next person or two on a list, who then copies it and sends it on to another two people, etc. Perhaps something like this would work here? A DVD a week, and people who want to take part sign up?