IGNFF: Well, I know that when talking about the directors and the auteur theory and directors throwing off their shackles in the '70s and what it eventually led to... by the way, a group of friends of mine, we have something that we, ironically enough, call the Kurtz Theory – which directly relates to Lucas. Essentially, it's that when you lose all checks and balances – someone who has the ability to say no to you or to convince you that this might not be the right direction – you get films like Episode I.
KURTZ: Yeah. Well, I think that's true. In the case of Episode I, there's probably something else going on as well, which is it was a merchandise-driven project ... they knew that the money from the merchandising would make a lot more money than the money from the film. It's a tired film, in the sense that there's no passion or energy there, and that comes from that kind of slightly cynical attitude, I think. There's a lot that could have been. In Episode I, there's a tremendous amount of story potential that was wasted.