The new land has officially been named Star Wars: Galaxy’s Edge.
They’ve also announced that Disney World will be getting a new Star Wars resort!
It’s unlike anything that exists today. From the second you arrive, you will become a part of a Star Wars story! You’ll immediately become a citizen of the galaxy and experience all that entails, including dressing up in the proper attire. Once you leave Earth, you will discover a starship alive with characters, stories, and adventures that unfold all around you. It is 100% immersive, and the story will touch every single minute of your day, and it will culminate in a unique journey for every person who visits.
You can read more here.