As the article and the part that I quoted say, the exit polls are adjusted to better represent the complete audience, while RT scores and Youtube upvotes come from a very specific group of mostly young males, so they are not representative of the whole audience.
Do you have stats to back that up? (mostly young males?). It seems funny that people are claiming TLJ is riddled with a feminism agenda driven by Kathleen Kennedy and now RT and YouTube scores are mostly from young males?
Literally the first thing that shows up on google:
https://digiday.com/media/demographics-youtube-5-charts/
“YouTube is still fairly male dominated. Men spend 44 percent more time on the site per month, and of 51 categories of YouTube content measured by OpenSlate, men make up the majority of viewers in 90 percent of them.”
“Beyond gender, YouTube has an age divide. Now a decade old, it is mainstream enough to have a broad demographic reach. Even the olds watch video, although not to the degree of millennials.”
Also:
https://fortunelords.com/youtube-statistics/
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Female users are 38% and male users are 62%
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User Percentage by Age:
18-24 – 11%
25-34 – 23%
35-44 – 26%
45-54 – 16%
50-64 – 8%
65+ – 3%
unknown age – 14%