I don’t read too many books anymore so I tend to go digital because it’s in a situation (travel, mainly) where I prioritize convenience over tangibility. Reading digital doesn’t bother me like it does some people.
Reading digital doesn’t bother me either, but I think the shine has worn off for me on the Kindle craze. I used to be all about digital because it’s so convenient, but lately I’ve been really indifferent to it as both have their advantages.