Digital = new = better. DNR and motion smoothing cater to that mindset. While on the other side of the coin you have those who don’t even understand what Blu-ray means. So if anyone’s expecting the people that made the last few Star Wars home releases top sellers to care about the theatrical cuts being released, they’re probably kidding themselves.
DNR and motion smoothing was mostly a problem with older blu-rays, and not quite so much anymore.
EDIT: Looks like Fang beat me to it.