“It [fake news] affects both the right and the left. It affects educated and uneducated. So the stereotypes of it being simply right-wing and simply uneducated are 100% not true,” says Jeff Green, who is the CEO of Trade Desk, an internet advertising company that was recently commissioned by American TV channel CBS to investigate who is reading and sharing fake news online.
I feel like that doesn’t even need to be said, but nonetheless I hear about these stereotypes from family at all times. More interestingly:
And the study revealed another disturbing trend: the more you consume fake news, the more likely you are to vote. It’s “fascinating and frightening at the same time,” says Green.
And also:
"People like to share information that makes them feel good, " she says.
Indeed.